The Average Conservationist is a celebration of you. The average outdoorsman and outdoors-woman and all you do to help protect and conserve our lands and waters.

Each and every one of us has a different story, but we all share a love for the outdoors. Together, we can help conserve and protect these diverse habitats for generations to come.

When you shop our site and wear your love for the outdoors, 10% of sales will be donated to conservation groups across the country.

The name of the company stems from our lives and the amount of time we’re able to spend outdoors. Like most, having a family and a job, much of our time spent outdoors is on the weekends or using our precious few vacation days. Like most outdoorsmen and women, we do not have the financial means, time or the platform to make a huge individual change. However, our love for the outdoors knows no bounds and we all consider ourselves outdoorsmen and women Average Conservationists and we want to celebrate that. We believe every conservation group is made up of Average Conservationist like us doing our part to achieve big things together.

Thank you for supporting The Average Conservation and we hope you enjoy your gear!

-Marcus